Online Success Coaching » Autoresponders

Videos: NoteTab Text Processor

Jeanette — Sun, 17 Aug 2008 01:29:07 +0000

I highly recommend you use a text processor for writing your email messages, particularly if you send plain text emails. While I use Textpad, many of my clients use Notetab’s free version. Here are a couple of short videos that show you how to use Notetab to format your emails.

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Videos: AdTracker Basics

Jeanette — Sun, 17 Aug 2008 01:26:53 +0000

Ad tracking links are a critical component of measuring the effectiveness of your marketing. With a tracking link, you can measure how many people click on the link. That lets you compare the effectiveness of one email versus another in an autoresponder sequence. It lets you know which link is clicked more frequently than others. And when your ad tracking links are integrated with 1ShoppingCart, you can see which links led to sales.

This is a series of videos showing how to use the ad trackers built into 1ShoppingCart. Even if you don’t use that system, you’ll learn enough from this video series to understand how and why to use ad trackers in any system.

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Open Call Posted for May

Jeanette — Wed, 07 May 2008 06:03:29 +0000

It’s always interesting to see what comes out of our open calls each month. This call ran into Webinar Overload night with competing events from several other sources. However, several people sent in their questions to be answered on the call. And we did an in-depth discussion of how to integrate Aweber with 1ShoppingCart.

Members can watch the replay at

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Aweber Autoresponder Videos (Incubator)

Jeanette Cates — Wed, 13 Feb 2008 05:43:56 +0000

Aweber is the autoresponder service I recommend for new online business owners. That’s because they are easy to use and they currently have the highest deliverability rate.

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AutoResponse Plus (ARP)

Jeanette — Mon, 11 Feb 2008 23:44:04 +0000

One of the options often recommended for autoresponders is purchasing a license to a package such as Autoresponse Plus. This is a software package that you load onto your own hosting account, then operate yourself.

I do NOT recommend this solution for new online business owners. And here’s why.

The argument for using it is that you will save money by not paying a monthly fee. Yes, you will. But you also lose the services of a professionally run autoresponder service.

For example, companies such as aweber have full-time people on staff who make sure their mail servers are “white-listed.” Should you choose to host your own autoresponder software, YOU are in charge of white-listing your server. This is yet another drag on your time – and often beyond your expertise as a new website owner.

Second, professional services have full-time people who negotiate with the ISPs. (ISP = Internet Service Provider – the people who give you access to the Internet, such as AOL, Roadrunner, Earthlink, etc). If even ONE person at an ISP reports you for “spamming them” your emails are likely to be blocked to everyone on that service. That means YOU have to find out who to call, explain what happened, ensure that you did not spam – and well, you can see the advantage of having a full time person who takes care of that for you.

Another argument for having your own mail server software is that you can control who you subscribe to what autoresponder. Yes, that is true. But that also opens you to the temptation to “automatically” subscribe people to an autoresponder they didn’t ask for.

Again, this is dangerous ground. Most likely, they’ll be fine with it. But if even ONE person complains…there we are again.

And I didn’t mention the back-ups you have to maintain, the ability to troubleshoot the software if your email doesn’t go out – need I go on?

Is there ever a time when ARP would be a good addition to your business? Sure! When you have your own dedicated server, you are profitable, and you have someone else to worry about the technical issues for you.

Meanwhile, I strongly recommend you use a reputable autoresponder service.

Video: Add an autoresponder message to Awebber

Suzan — Sat, 02 Feb 2008 23:52:35 +0000

Create an autoresponder messages for your list, follow-up messages, make sets of autoresponer messages.

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