Success Stories > Shelley Penney
Shelley Penney
Success Story
From first product to half a million in sales
Shelley Penney went from making just $8,000 a year online to generating over half a million dollars in under three years. She followed John Thornhill’s system, launched her first product, and never looked back. With John's mentorship and guidance, she built a business that gave her financial freedom and allowed her husband to retire.
$500,000+
in revenue
18,000+
products sold
14,500+
affiliate sales
Their Story
Struggling to gain traction online
Shelley Penney always knew she wanted to build a business online. But like many, she struggled to find the right path. Despite her best efforts, she spent an entire year making just $8,000. Far from the life-changing income she dreamed of.
The breakthrough came when she joined John Thornhill's coaching program and committed fully to the process. What happened next changed everything.
Their Goal
A business that could replace her income
Shelley didn’t want to just make a little extra money online. She wanted to create a sustainable online business that could support her family.
Her ultimate goal? To retire her husband and create financial security for them both.
But to get there, she needed a clear roadmap to follow.
'Thanks to John my first product launch did over 500 sales and at that moment I knew I had found the winning formula to success online. Within a year I managed to 'retire' my husband and I am now full time online generating multiple 6 figures per year.'
Shelley Penney
Their Solution
Committing to the process
Shelley joined the program and committed fully to the process right away.
She followed John's system step by step, launched her first product with John and Randy's support, and saw immediate results.
By sticking to the process, continuing to launch new products and refining her skills, Shelley built unstoppable momentum.
This helped her finally break free from the "shiny object syndrome" that had plagued her for so long.
Their Success
Hitting half a million in sales
Three years after her first launch, Shelley shared a major milestone inside John’s Facebook group.
She had officially crossed $500,000 in total sales.
From struggling to make $8K in a year… to a multiple six-figure business and complete financial freedom.
And the best part? She did it all before AI even existed to speed up the process.
Ready to take the next step?
Shelley built her dream business the hard way, without any of the tools available today.
But now, with Online Success Coaching, AI removes the heavy lifting so you can create and launch a digital product in a fraction of the time.
We're talking the content, the marketing, the sales funnel... all of it.
If Shelley could do it the hard way, imagine how much easier it’ll be for YOU.
No more staring at a blank screen
AI generates your sales copy, emails, and landing pages in minutes.
No more creating products from scratch
AI helps you craft ebooks, video lessons, and even entire courses automatically.
No more struggling to drive traffic
John’s proven system leverages done-for-you traffic to bring you hands-free sales.