Success Stories > Steve King
Steve King
Success Story
From selling on eBay to semi-retirement
Steve King’s journey into online business started like many others—selling items on eBay. For 4 years, he dabbled in online selling, but the time and effort barely justified the small profits he made. Packing and shipping orders felt like more work than reward.
$50,000+
in revenue
1,500+
products sold
500+
affiliate sales
Their Story
Selling physical products wasn't the answer
Everything changed for Steve when he stumbled upon an eBook by John Thornhill.
It opened his eyes to a new world of opportunity—one where he could sell digital products instead of physical ones. Excited by the idea, he subscribed to John’s emails and soon learned about a coaching program that could help him build a real online business.
There was just one problem: Steve couldn’t afford it.
Their Goal
Buying back his time
Steve knew he needed a way to break free from the cycle of selling physical products and working long hours for little reward. He saw the potential of digital products but didn’t have the knowledge or tools to create and sell them successfully.
When he learned about John’s coaching program, he was convinced it was the answer—but with a price tag of a couple thousand dollars, he didn’t have the funds to enroll.
So he made a bold decision…
'I sold my car to join John’s program—and it was the best decision I ever made. Now I’ve created over 30 digital products, built multiple membership sites, and semi-retired at age 46. On sunny Monday mornings, I’m on the golf course instead of working a 9–5. That’s the life John’s program helped me build.'
Steve King, Weekend Golfers
Their Solution
Investing in his future
Steve sold his car to raise the money to join John’s coaching program.
It was a huge risk, but he believed in the opportunity. And once inside the program, he was committed to making it work.
He followed John’s step-by-step training, created his first digital product, and started making sales online.
But his real breakthrough came when he applied what he learned to his passion for golf.
With John’s guidance, Steve partnered with a local golf pro and built a membership site offering high-quality digital golf coaching.
Through this venture—and several other online businesses—Steve created:
Their Success
Turning passion into profit
Today, Steve is semi-retired at 46.
He runs his business from home, works minimal hours, and spends most days on the golf course instead of in an office.
He credits John’s program for giving him the knowledge, tools, and support to turn his passion into a profitable online business.
And the best part?
Back then, Steve had to do it all manually—writing, designing, and launching every product himself.
Now, with AI-powered tools and coaching inside Online Success Coaching, the process is easier than ever.
Ready to take the next step?
Steve spent years figuring things out, taking big risks, and doing all the work manually.
Today, AI handles the heavy lifting for you—so you can create a profitable online business in a fraction of the time.
If Steve built a life of freedom the hard way, imagine what’s possible for YOU with AI doing 90% of the work!
No more staring at a blank screen
AI generates your sales copy, emails, and landing pages in minutes.
No more creating products from scratch
AI helps you craft ebooks, video lessons, and even entire courses automatically.
No more struggling to drive traffic
John’s proven system leverages done-for-you traffic to bring you hands-free sales.