Success Stories > Steven Alvey

Steven Alvey

Success Story

From combat veteran to 7-figure entrepreneur

When Steven Alvey left the U.S. Air Force, he had a dream—to build an online business that would give him the freedom to spend more time with his family. But after years of trial-and-error, wasted money and endless frustration, he was on the verge of giving up. That’s when he discovered John Thornhill’s coaching program, and everything changed.


$1,250,000+

in revenue

31,000+

products sold

6,500+

affiliate sales


Their Story

Early entrepreneurial struggles

Steven Alvey is a retired combat veteran and father of five. While still on active duty, he spent 3 years trying to break into internet marketing. He had some minor success as an affiliate marketer, but he never quite figured out how to create a sustainable income.

After leaving the Air Force, Steven decided to go all in. He tried everything—launching products, lead generation, affiliate marketing—but nothing worked. He poured time and money into internet marketing products, hoping to find the magic formula for success.

Instead, he found himself in a cycle of frustration, struggling to make ends meet while feeling like he was failing his family.


Their Goal

Time freedom

Steven knew he needed a structured system, mentorship, and a clear roadmap to success. He wanted to break free from the endless loop of trial-and-error and finally start generating real income online. More than anything, he wanted financial security for his family and the freedom to control his own time.

'I struggled for years online before I found John's program and because of of the steps he taught me I now have a 6 figure per year online business that keeps going from strength to strength. Next year I am shooting for 8 figures.

Steven Alvey, Warlord Marketing

Their Solution

Taking a leap of faith

After realizing that doing things on his own wasn’t working, Steven decided to make the leap and invest in John’s mentorship. 

It turned out to be the best decision he ever made. With John’s step-by-step coaching and support, Steven was able to:

Create & launch his first profitable digital product
Gain access to a supportive community of marketers
Get personalized feedback through live coaching calls
Leverage John's affiliate network to drive traffic & sales

By following John’s system, Steven went from making $0 to nearly $50,000 in six months—half of that from launching products, and the other half from networking within John’s community.


Their Success

Life-changing freedom

By the end of his first year in John’s program, Steven had built a 6-figure per year business. 

Not only was he making money, but he was finally living the lifestyle he had always dreamed of.

He could set his own hours, spend more time with his family, and enjoy the flexibility that only an online business can provide. 

Instead of struggling in front of a computer every night, he was taking spontaneous trips to the zoo with his kids, going to state parks, and truly enjoying life.

Now, Steven is aiming even higher. With his business continuing to grow, he’s on track to hit 7 figures in the near future.


Ready to take the next step?

Back then, Steven had to figure out everything manually. 

Today, with Online Success Coaching, AI removes the heavy lifting so you can have a digital product online and ready to sell within days. We're talking the content, the sales copy, the funnel—all of it.

If Steven built a 6-figure business without AI, just imagine what’s possible for you!

No more staring at a blank screen

AI generates your sales copy, emails, and landing pages in minutes.

No more creating products from scratch

AI helps you craft ebooks, video lessons, and even entire courses automatically.

No more struggling to drive traffic

John’s proven system leverages done-for-you traffic to bring you hands-free sales.

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